Asheville Art Studio

From Point A to Point Z

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I remember years ago, as I was teaching a group of aspiring artists, the main problem I had with students was not their level of artistic skill or creativity. The main problem can be illustrated by the exasperated comment I heard over and over again: “My painting doesn’t look as good as yours!”. This statement usually was followed by them just giving up entirely. I felt like half the time, I was teaching art technique and the rest of the time, I was playing psychotherapist, and I’m not a very good psychotherapist.

"My painting doesn’t look as good as yours!”.

Really?

NEWS FLASH…if your painting looked as good as mine, you would not be taking an art class from me now, would you? (See, I really stink as a psychotherapist.) You might think their problem is self confidence, but it’s not. Their problem, over and over again, is a complete misunderstanding of how long it takes to perfect a skill. How long does it take to be able to sit down at the piano and play your favorite Katy Perry song? How long would it take you to reach the point where you would be able to run a marathon? How longs does it take to learn enough math skills to be an accountant? How many years of medical training does it take to be a brain surgeon?

Honestly, the common conception that “well, ANYONE could be an artist” is not only ignorant, it’s insulting. Don’t get me wrong. Everyone can pick up a paint brush (and would be psychologically healthier if they did) and create something, but to create something really well takes time and practice and lots of patience and stubborn persistence. It takes time to get from point A to point Z.

Honestly, the common conception that “well, ANYONE could be an artist” is not only ignorant, it’s insulting.

The common push-back I get to the above paragraph is that a lot of people look at a lot of the artwork out there and conclude “Heck, my four year old could do that!” so they assume art takes no skill at all, just good marketing. Looking around at a lot of artwork, I totally understand why people would feel that way. But, can I respectfully respond to this notion with a question? If I called myself a neurosurgeon, would that make me a neurosurgeon? If I called myself a concert pianist, would that make me a pianist? If I called myself an auto mechanic, would that mean you’d turn me loose on your Lexus?

Skill. Look for the skill. Art is visual, so the skill is there to be seen, or it’s not art. It may be color, it may be expressive, it may even be interesting to look at, but if there is no skill, there is no art.

Skill takes time and patience and persistence to develop and the willingness of aspiring artists to expend that kind of energy is what will make them a master of their craft. And honestly, when someone (no matter their present artistic skill level) who has the fire inside their heart that drives them to keep creating and developing their craft, it’s nearly impossible for them to fail.

An Impractical Idea

Soon to be “The Bridge” (36” x 48”)

Soon to be “The Bridge” (36” x 48”)

As I was sitting in my studio as the new year was just beginning, I was mulling over the past year and thinking in terms of “what do I want to do different in 2020?” Most of the time, I’m blissfully content just doing what I’m used to doing, but that can be dangerous as an artist. Look at some of the big name artists in recent history and you’ll see what I mean. Someone starts painting a charming little cabin in the woods with a beautiful sunset behind it and warm lights shining in the windows. Nice. But then that person (not mentioning names here) becomes super famous for his cabins and soon, that’s all he paints. Sounds financially lucrative (just painting the same thing over and over again is easy) but it sounds really boring. Boring is not why I’m an artist. It’s not my ultimate goal in life.

“…I have to pay close attention to people’s comments and purchases…”

As a full-time artist in (I think) the most awesome community of artists anywhere in the world (there are over 220 artists in Asheville’s River Arts District), I am very aware of what people are drawn to as far as my paintings go. I come up with what I think is a great idea and if it sells, it WAS a great idea. Sometimes they don’t sell, so I strip off the canvas and start all over again. That doesn’t happen often but I’d be lying if I said it didn’t happen sometimes. But because when I finish a painting and hang it on the wall, I’m right there working as people come in and visit my studio (and view my artwork). I can hear their reaction to my artwork and that’s super helpful in figuring out what people are drawn to. Because I’m financially dependent on SELLING my artwork, I have to pay close attention to people’s comments and purchases, and for the most part, that dictates what I paint in the future. Some might call me a sell-out but that’s not the case. I love painting and I don’t really care what it is I’m painting. If I’m painting, I’m having fun. But for the most part, I try to be attentive to what people will actually purchase, and my prices are guided by the quantity of work I sell (supply and demand).

Asheville River Arts District

But every now and then, I make an exception to this rule. On New Years day as I was sitting in my studio mulling over life, a voice in my head seemed to whisper “make more exceptions to your rule this year”. Well, who am I to silence that little voice? So the afternoon of January 1, I prepped my canvas and pulled out one of my favorite photos I took in France. The photo is of what is probably the most famous Japanese bridge in the world: Monet’s bridge in his lily pond in Giverny (just northwest of Paris). I have spent more time applying the texture than I ever take. But for these “exception” paintings, time will not matter. This piece (pictured here) is now ready for the Italian aluminum leaf to be applied, followed by countless layers of oil paint.

This is not a “practical” idea, and I love that. This year, my goal is to complete at least three “impractical” pieces. How’s that for a New Year’s resolution? Watch out 2020!

My Beautiful Baby on Display

fine art painting commission

Picture sitting there in the crowd of other parents. The band has just played Pomp and Circumstance and the graduates have just marched across the stage. Finally, the school president calls your daughter’s name. Ahh, the lump in the throat. There’s your baby, all grown up. Just look at her. Wow. You feel so proud.

Okay, well that’s how I felt when I received this photo (above) from Naples Lifestyle Magazine. My artwork is being featured in the magazine (because my client’s home is being featured in the magazine) in February, 2020 and the writer had some questions for me:

Would you please tell me about how you approached this beautiful work? 

My client’s interior designer gave them color swatches to forward to me. The swatches of paint and fabric gave me a good idea of what colors to use in the painting as the main colors as well as accent colors. I also had a good idea of what type of abstract art the Judy's preferred, so that dictated the general style. Then the painting was begun. First, I build up a textured background with modeling compound and gesso, then I cover the entire piece with reflective metallic leaf (aluminum leaf in this case). The colorizing is all done with layer on layer of oil paint, then the finish is applied. They requested a high gloss finish, so I used a solar-resistant resin (Florida-safe), applied in five layers to cover all the texture to the point it left the final surface glassy smooth. 

Do you do much work for homes where the color scheme or theme is provided?  How does that work? 

As far as color scheme, I do a lot of work with interior designers and home owners who provide photos of the space and / or color swatches they're using as the basis for the color scheme. As are as the theme goes, if they want a landscape painting, they can look at my website and give me an idea of what they prefer, or they often provide a photo (one they've taken from their favorite vacation or one they find) and I'll use that as the inspiration for the painting. For an abstract painting, they can provide color ideas and then photos of different abstract paintings they like. That lets me know the abstract styles they're attracted to, so I'll use those ideas as inspiration for my own piece. 

This painting was really special to me because it represents ten amazing days at my clients awesome log mansion in Breckenridge, Colorado. We exchanged ten days for me and all my family at the cabin for this painting. So we spent time in God’s country, hiking, biking, fishing, hot tubing and lots and lots of laughing. I love bartering. It makes everyone happy!

"What's Your Best Price on This Piece?"

Most of the time, when people visit Asheville and come into my studio to browse the artwork, they either like it or they don’t. If they don’t like it, they leave. If they like it and if the price fits their budget, they make a purchase. Of that group of interested people though, are people who like to play the “what’s your best price?” game. Don’t get me wrong. I LOVE that game. I love talking someone down in price. It’s part of the fun of going to a garage sale. But…other than buying a house or a car, people don’t EVER try to bargain their way to a lower price with what they buy. I mean, imagine you’re at Walmart or Kohl’s or Home Depot and EverGreen Garden Center and you go up to the cashier, they inform you your total is $60.54. Is your response, “Okay, would you take $40?”

“The way I was taught to price my artwork makes the most sense…”

But there are people who buy artwork that way. I even had a gentleman visiting my Asheville art studio a couple years ago and he was looking at a painting and hollered across the room “well, you don’t seem to want to sell THIS one very much!” That was his way of asking if I’d come down in the price.

The way I was taught to price my artwork makes the most sense, and I wish everyone understood that I never price anything on a whim….”Oh, this one is awesome…I’ll price that high. This one…this is just okay, so I’ll price that lower.” If something is just “okay” I don’t put it on my wall. I remove the canvas from the frame and start all over. What ends up on my wall represents the best I can produce. I think everyone visiting my studio in the River Arts District deserves that. The only thing that determines my price is the rate of my sales. This year, I’m charging $3/square inch for my work. When I started selling my art, I was at $2.50/square inch. That was fine for a while, but when my artwork was selling faster than I could replace it on the wall, I bumped the price to $2.65. Then a year later, I had to bump it again, and then again. My goal is to paint as fast as I sell them.

All that said, if someone purchases something really large, or wants multiple pieces, of course I’ll give them a break on the pricing. THAT is the only point things get subjective as far as pricing goes. But I want to say “thank you” for someone willing to invest that much in me and my craft, and the most logical way to do that is by giving that type of a client a price break.

Aside from that though, I never, ever set prices based on what I “think” it’s worth. Based on my sales, I know what it will sell for and that’s the price I write on the tag. This is really important for my clients as well. They need to know that the value of the art they purchase is based on something more than what I “felt” like pricing it at. And so far, almost every year since I’ve started painting, the value (as set by purchases) is raising.

So setting prices is really a very simple and straightforward thing. If paintings sell too slow, you lower prices. If artwork sells too fast, you raise the price just a bit to slow sales down to a comfortable level. That’s how I was trained anyway, and it makes the most sense to me. If you have any questions or comments though, I’m really open to hearing.

A Really Unique Commission Project

“Triple Falls Triptych” (30” x 60” — each panel)

“Triple Falls Triptych” (30” x 60” — each panel)

I love artwork commissions. I’ve found that as an artist, a commissioned painting oftentimes gives me the opportunity to paint something really unique. I’ve painting the canals of Venice, the Alps, Queenstown Harbour in New Zealand, Jasper National Park in Alberta, British Columbia, and even an Antarctic scene!

Several weeks ago now, a nice local couple came to visit me in my Asheville arts studio and liked what they saw. After several minutes of discussion about commissioning possibilities, they went home to look through their photos. In the mean time, I looked through some of mine.

So, I played God just a bit…

The idea they came up with was partially determined by the eventual location where the artwork would be installed: a stairwell. So here was the assignment: “We’d like a triptych, and we’d like the panels to be offset from each other, each one mounted a bit lower than the previous as they move down the steps. Basically, we’d like a local scene that can, in a sense, move down the wall with the stairs.”

Applying the finishing touches to the panels

Applying the finishing touches to the panels

SO… if they wanted a scene that “moved down” a stairwell, then one idea immediately came to mind: Triple Falls. Triple Falls is one of the most accessible, iconic and truly majestic waterfalls in western North Carolina, only an hour away from Asheville. But, as I looked at all the photos of the falls, I saw I problem. The waterfall moved from right to left as it cascaded down the mountain. But their stairwell goes down from left to right. So, I played God just a bit and flipped the photo. Viola! Perfection!


Fun with Art Scammers

Fine art Asheville River Arts District

Here’s an interesting email just received:

Greetings! My name is Brad Robinson from Austin, Texas I actually observed my wife has been viewing your website on my laptop and i guess she likes your piece of work, I'm also impressed and amazed to have seen your various works too.You are doing a great job. I would like to receive further information about your piece of work and what inspires you. I am very much interested in the purchase of your pieces to surprise my wife. Kindly confirm the availability of beautiful pieces for immediate sales.

Thanks and best regards, Brad

This is a classic email from an art scammer. Iterations of this same email are sent to unsuspecting (and sometimes trusting) artists all over the country. I literally get a version of this exact email (these scammers are not very creative) every week. I usually either delete the email or write something snide back to them indicating that they should be ashamed of themselves for treating people this way, or asking them how the weather was in Russia.

This week…I was in the mood to play…

This week though, I was in the mood to play (and waste their time). This is how it all went down (the scammer’s email is in bold, and my responses are in regular type):

My name is Larry from Phoenix was looking for some artwork online and i found your contact while searching. I will like to purchase some of your work for my wife as a surprise gift for our 20th anniversary. Please send pics and prices of some of your art which are ready for immediate sale within price range $200- $1000 I hope to hear a lot more about any available piece in your inventory ready for immediate sale.

Thanks and best regards, Larry

Me: Oh! How nice!

“Larry”: Believe you work as an artist,If yes forward to me your works. Where do you live?.

Me: Yes I do! Thank you so much!

“Larry”: Alright, i will be waiting for the pictures so we can proceed further. Thanks

Me: Can you send me pictures too? I love pictures.

“Larry”: I want to see the pictures you have so we can proceed further. Thanks

Me: What would you like to see?

“Larry”: Some pictures of your work within the price range so we can proceed further. Thanks

Me: What kind of paintings do you want? I have lots of them.

“Larry”: You can choose please from what you have available for immediate purchase.

Me: It’s hard for me to choose. I like all of them.

“Larry”: How about your paintings called “Autumn Day Afternoon” and “Morning Light in the Woods”? I will like to purchase both. What is your price?

Me: They’re sold.

“Larry”: Can you send me please some photos and prices of paintings you have available that are not sold?

Me: Actually, I can do better than that Larry. I have an art agent in Phoenix and he said he can meet with you to show you several very nice paintings in your price range. Please feel free to give him a call! His name is William Abernathy and can be reached at (623) 466-1999. I know you'll be delighted. Please let me know which painting you end up purchasing for your wife! :)

__________________________________

I never did hear back from “Larry”. The number I gave him was for the Phoenix office of the FBI. SURPRISE!

"How did you know you wanted to be an artist?"

It’s easy at this point in my art career to take a lot for granted. I have an amazing job. I have an art studio in Asheville, in the heart of the River Arts District, just a few hundred yards from the mighty French Broad River (just kidding — it’s not all that mighty except for after a good thunderstorm), and I get to paint all day long and welcome people into my studio who are interested in artwork. It’s awesome. But as I said, it’s easy now to forget the steps I took to where I’m at now.

Yesterday, a gentleman from Toledo, Ohio was asking me about that artistic path, and it was good to remember. He asked, “how did you know you wanted to be an artist?”

The answer only took a moment to consider. I explained, “Well…do you remember that kid when you were in third grade that was always chosen last for the football, basketball or baseball team? :) That was me. At the time, it was really hurtful and shaming, but looking back now, I admit I feel sorry for the team that got stuck with my athletic skills. I really did stink. It’s not that I was uncoordinated. I liked individual sports, like skiing, running, things like that, but I crumbled under the pressure of team sports because too many people were depending on me and then I cracked. So, picture this insecure little kid who every day during P.E. wants to disappear. That was me. But then after lunch was art class, and the same kids that insulted me on the baseball diamond would regularly come over to my desk during art class and ask “Wow, how the *%$##@! did you do that?”

So very early on, art was a savior. But art makes a horrid savior, because it only saves you as long as you perform…as long as you’re the best. But when you’re not, it leaves you desolate. So after several years of wrestling with that, I began to create art just for the joy of it, not to prop up my sagging self image or try to prove something. I stopped “using” art for a personal (selfish) motive and being experiencing a real release in what I created and experimented with.

So how did I know I wanted to be an artist? It’s pretty much the only thing I’ve ever been really good at, so that makes the choice easy. I love my job. I love working as an artist in Asheville. I love the mountains of North Carolina. I wouldn’t trade this gig for anything in the world.

How do you know when a painting is "done"?

With all the people strolling through my art studio in Asheville, I am asked a whole lot of questions. Usually, they’re pretty much the same questions like:

  • What’s the shiny stuff on your paintings? Answer: it’s solar resistant resin.

  • Do you HAVE to paint on aluminum leaf? Answer: Define “HAVE” to.

  • How long have you been painting? Answer: Since I was four.

  • Are you St.Claire? Answer: Yes. You wanna kiss my ring?

  • Are these all local scenes? Answer: Not all, but mostly.

  • What are all the circles? Answer: What do YOU think they are?

  • Is there a restroom nearby? Answer: Yes, the blue door over there on the right

Last week, I was asked a question I don’t remember ever being asked before: “How do you know when a painting is done?” Hmmm. I’ve never really thought about that. My first thought was “well, how do you know when your dinner is done?” It’s just done when it’s done, right? But then I started analyzing that decision and realized the answer is pretty complex.

It’s just done when it’s done, right?

There are at least twenty steps each painting goes through to bring it from beginning to completion and I know from experience when a painting is getting close to that end point. I’m working with layer on layer of texture underneath a thin layer of aluminum leaf. And then I begin applying thin layer on thin layer of oil paint. I’ll first apply the paint on the piece per the different color families I’m using. I’ll apply the warm colors first, let them dry, then apply the cool colors (or the other way around), and work from the farthest background (usually the sky in a landscape) up to the foreground, letting each step dry before working on the closer section. Then I repeat, and repeat and repeat. Each time I apply another layer of paint, the colors are enriched. The very end of the process is just working with contrast so that the piece “pops”, so I’ll darken the darks and lighten the lights in certain areas so that the eye is led by the contrast of those two elements.

And then…I ask Joy if it’s done and she gets the last word. There’s a life lesson there I think.

The piece I had to paint: "Côte d’Azur"

“Côte d’Azur” NFS

“Côte d’Azur” NFS

When my mother-in-law passed away a couple years ago now, she placed some money (aside from what was in the will) to each of her children and asked that it be used for travel. For Joy and I (especially as artists), this was an amazingly generous gift, and the choice of locations to travel to was a pretty easy decision to make: Provence. I say it was easy because so many artists (like Cezanne, Claude Monet, Paul Cezanne, Henri Matisse, and Pablo Picasso) were drawn to this place and we wanted to see if Provence lived up to all the hype. It did.

As painters with an open art studio in Asheville’s River Arts District, we are constantly dreaming, creating, sketching out ideas (and throwing some of those ideas out) and painting the best of those ideas. And especially in the summer time, (our busy tourist season) it can become exhausting. By the end of July, I always start to feel the need to recharge. I absolutely love the fact that my job requires me to visually express my response to the natural beauty all around me. I’m mostly a landscape painter, and there is so much natural beauty here in western North Carolina. But as I said, by mid-summer I am beginning to feel drained. When we feel that way, we know we need to take some time and get out of the studio (if just for a day) and go hiking; to recharge that creative battery.

So when the opportunity arose for us to take an extended break from reality, we took it. For three amazing weeks, Joy and I wandered around Provence, exploring hill-top villages, bike riding, sketching, and sampling a lot of local bread, cheese and wine. :)

One of the absolute highlights for us though was to explore the Côte d’Azur (a fancy name for the French Riviera). I just think “French Riviera” sounds ridiculously snooty, whereas Côte d’Azur sounds exotic. It was. One of Joy’s goals was to swim in the Mediterranean (pretty much on her bucket list I think). So I read up on the best beaches in the area and it sounded like finding a small or secluded beach was impossible. But…

One of the days, I found what looked like a foot trail around a peninsula just east of Nice, France (where we were staying). There were no write-ups about it but on Google maps, you can zoom down and explore on “street view” to see what it looks like “on the ground”. It looked like a great place to spend the day on a six mile walk, so that’s what we did. What we discovered though was blue heaven. It was amazing. We found a little beach where we had our picnic lunch (all by ourselves) and then later, a little pebble beach for our first swim in the Mediterranean, again, completely alone. What I saw once diving down was unbelievable to me: the blue. I’d never seen water look like that. Never. I thought I knew what ocean water looks like…kind of a grey green color. But this was absolutely crystal clear, and when you dove down and looked out into the deeper water, I was met with the most intense blue I’d ever seen. The thought struck me “I HAVE TO PAINT THIS!” so I began diving down…over and over and over (probably 30 times or more), just trying to permanently engrave the colors into my head. And then, as soon as we got back state side, I began painting.

Today, that painting is done. And…it is going to hang in my home, because it (as closely as I can remember) depicts what I saw on that day in the south of France in the waters of the Mediterranean: perfection in blue.

Contentment vs Restlessness

oil painting landscape art

It seems that one of the goals of every world religion, philosophy and self-help guru is the propagation of inner contentment. I love that all too seldom cherished inner quiet. The search for that illusive contentment is why I go hiking as much as I do, but it honestly seems that the world, though preaching the value of contentment, is dead set against us actually experiencing it. I mean really, turn on the TV or listen to the radio or go to the mall and we are constantly and ruthlessly bombarded with the message “you are not content! But…THIS will make you feel content!” The thing is, nearly EVERYTHING is sold with the promise of contentment, and because we’re so desperate for it, we buy “it” (whatever it is). Then we feel a moment of bliss (maybe) and then in moments, “it” gets old and no longer delivers any contentment at all.

In no way do I want to diminish the longing for contentment. I could not do that even if I tried. My faith informs me that every human being was created for absolute contentment, but that the whole system is broken now and humankind currently is cut off from the very source of contentment. And so we long for the very thing we run from. This is the ultimate conundrum.

Restlessness has fueled every quest and exploration and is responsible for all the innovation of our race.

However, I don’t think the concept of restlessness is the opposite of contentment. I think ingratitude, entitlement and greed are the opposite of that inner peace we value and search for, but I don’t really think restlessness qualifies as the opposite. Honestly, my opinion is that restlessness is to an artist what life blood is to a living creature: it feeds and stimulates the creation of something amazing and beautiful and life-giving. What I’m most afraid of is to become too “comfortable” and “complacent”, that I stop longing for something new, dreaming of something better and pursuing something of greater value and beauty. For the most part, I think restlessness has fueled every quest and exploration and is responsible for all the innovation of our race.

So, we may well sit and think of all that we have, all that we’ve achieved (or have been given, depending on your own outlook on such matters) and we can feel a sense of immense gratitude, peace and contentment. And the next moment begin wondering “but I wonder what would happen if I tried THIS?”. Can restlessness and contentment become friends? I believe so. I don’t think one negates the other at all. In fact, I think that true contentment and gratitude creates a quiet place in our minds and in that quiet, dreams are born and imagination can explode.

As an artist, as a painter, I paint mostly landscapes. I love my studio in Asheville’s River Arts District. I love creating artwork in that context, amidst such a great group (over 220) of artists with open studios. It feels tempting to just get comfortable with what I do; to get comfortable with what sells and to become predictable. But then I’d never feel restless, and though comfortable, I’d stop truly creating. And I would more closely resemble an assembly line worker than an artist.

I’m an artist, and I long for contentment. But I am trying to experience contentment in the context of a sublime restlessness that never seems to stop looking around the next turn in the road. What’s there? Is it the same as here? Let’s go and see. That mindset fuels all my creativity and I think compliments the inner quiet I (sometimes) truly experience in life.